What We Do

AnyClip’s vision is to make video ads work for the consumer. Read More +

Despite the rise of video advertising, we’re not there yet; Many consumers are frustrated with ads, simply click “skip,” or turn to ad blockers. At the very least they are not moved by video ads, which is bad news for advertisers, publishers and content owners.

This is why our team has set out on a bold mission to personalize video ads by blending them with relevant content.

We’ve developed the world’s first personalized content-driven video advertising platform, capable of identifying consumers and their preferences on the most relevant digital media and delivering them a personalized video ad experience.

How We Got Here

Our story begins in 2008 on a napkin of a NY restaurant, when our founders set out to develop a searchable index of movie clips. Over the years, we managed to create what is possibly the world’s largest searchable database of short video clips, with more than a million video clips from giants such as Universal and Chelsea Football Club.

We analyze this premium content and use deep-tagging and metadata technology to understand exactly what happens in every scene. More importantly, we are able to determine the underlying emotions in each and every clip.

We quickly realized that this data is absolutely invaluable for Brands and Agencies and decided to develop a disruptive technology that enables AnyClip to seamlessly weave video ads with premium content.

Today, AnyClip is the only company able to offer advertisers content-driven personalized video ad campaigns that ensure higher engagement by targeting the right user, with the right content-driven ad, at the right time.

What Sets Us Apart

  • img description

    Weaving Content – Through an automated, scalable metadata and matching technology, an enormous library of engaging premium content, and an artistic creative team, we turn any creative into multiple content-based ads, designed to resonate with specific demographics.

  • img description

    Targeting Users – AnyClip’s proprietary Smart Recommendation Engine, Sense & Match(TM) uses data to understand exactly what content each user seeks, and then serves the right ad to each user, at the right moment.

  • img description

    DYNAMIC OPTIMIZATION – We use machine learning to monitor engagement at all times, and refresh ads accordingly. This puts us in a unique position to guarantee consistently high engagement and campaign performance.

A WIN FOR EVERYONE

img description

ADVERTISERS

Target users and reach them on a deeper level through content they love. Increase campaign performance & ROI.

img description

PUBLISHERS

Increase revenue and provide readers a superior experience.

img description

CONTENT OWNERS

Monetize video content that was previously collecting digital dust. Reach more eyeballs.

Most importantly, consumers win by being served content-based ads that are personalized, relevant, enjoyable and engaging. This is how AnyClip remains true to its vision of making video ads work for the consumer.

Leadership

AnyClip’s management team is comprised of experienced entrepreneurs who cultivate our strong culture and work tirelessly to help each team member excel. Meet Our Team +
  • foto
    Gil Becker Chief Executive Officer

    Gil Becker has served as Chief Executive Officer since October, 2015. He is an accomplished adtech executive with 17 years of experience in high-tech.

    Between 2012-2015, Gil served as COO at myThings, a global leader in customized programmatic ad solutions. While there, Gil positioned the company as the market and technological leader in the personalized retargeting adtech industry.

    Prior to myThings, Gil served as COO of Market.com, where he oversaw operations and product development, managed 120 employees in four countries, and made key contributions to sales, strategic planning, and business development.

    Prior to that, he served as COO at Safecharge and helped position the company for a successful IPO. He also held VP Product and Marketing roles at Metalink Broadband.

    Gil holds an MBA from the Technion – Israel Institute of Technology, and a B.Sc. in Communication Systems Engineering from Ben Gurion University.

  • foto
    Vadim Balannik Chief Technology Officer

    Vadim Balannik has served as Chief Technology Officer since November, 2015. As CTO, Vadim is responsible for leading AnyClip’s research & development and data teams.

    Prior to that, Vadim was the chief architect for Amazon’s advertising system’s AdServer. This included developing targeting and AdServing technology, performance, and machine learning.

    Before Amazon, Vadim spent five years at RIM, where he led application teams on various BlackBerry platforms. Prior to that, he held several development and engineering roles at Fastmobile, Biomedicom Ltd., and Jordan Valley Applied Radiation.

    Vadim holds a BA in Physics from The Technion – Israel Institute of Technology.

  • foto
    Yossi Amir Chief Financial Officer

    Yossi Amir has served as CFO since June, 2016. He is a veteran finance executive in the hi-tech industry with over 18 years of industry experience.

    As CFO, Yossi is responsible for planning, implementing, managing and controlling all financial-related activities of the company, including overseeing its capital structure, budget and cash management, forecasting, strategic planning and cost control.

    Prior to AnyClip, Yossi served as CFO at myThings, a global leader in customized programmatic ad solutions. Yossi joined myThings in 2010 when it penetrated the adtech market and built and managed the financial infrastructure, including capital funding, to support significant company growth.

    In prior positions, Yossi worked as a CFO for ITGI Medical (traded on the TASE), Enure Networks, and Radlan Computer Communications, which was acquired by Marvell Semiconductor (NASDAQ: MRVL).
    Yossi is a CPA and holds a B.sc.in business management and accounting from California State University of Northridge (CSUN).

  • foto
    Asaf Dan VP Operations

    Asaf Dan has served as VP Operations since March, 2015. He is an accomplished project and product management professional with 15 years of experience in the software industry.

    As VP Operations, Asaf oversees Dev Operations, Ad Operations and Data Analysis.

    Between 2012-2015, Asaf served as VP of Ad Operations at myThings, where he led the Project Management, Professional Services, QA, Creative Studio, and BI Analysis teams.

    Prior to that, he held a variety of business development and product management roles at Quicklizard, market.com (XT:Commerce), Galor, and the Israel Aerospace Industries (IAI).

    Asaf holds a B.Sc in Computer Science from The Academic College of Tel Aviv-Yafo.

  • foto
    Jason Cesare VP Sales, North America

    Jason Cesare has served as VP of Sales, North America, since May, 2016. In this role, Jason is responsible for growing AnyClip’s presence and sales in the US.

    Prior to joining AnyClip, Jason spent four years at Unruly, where he significantly helped grow Unruly’s footprint on the East Coast as Vice President of Sales, Eastern Region.

    Prior to Unruly, Jason served as Director of Sales at myYearbook.com, selling advertising space and helping position myYearbook.com as the third largest and fastest growing social network in the US at the time. He also held a variety of sales positions at Cynopsis Media, Media Choice, Fox Cable Networks, BET and NBC Universal.

    Jason is experienced in establishing relationships and building partnerships with agencies, client direct, networks and affiliates while rapidly growing revenue with both Brand and Direct Response advertisers.

    He holds a B.A from Seton Hall University.

  • foto
    Adam Hopkinson Managing Director, Europe

    Adam Hopkinson has served as Managing Director, Europe, since July, 2016. In this role, Adam is responsible for growing AnyClip’s presence and sales in the UK and throughout Europe.

    Adam joins AnyClip from Ziff Davis, a leading tech, games, and male lifestyle publisher. During his three years as Ziff Davis’ VP Sales and Commercial Operations, EMEA, and International Commercial Director, Adam ran the sales, ecommerce, creative and operational departments.
    Prior to that he spent five years as Commercial Director for IGN Entertainment, running the sales, creative and delivery departments.

    Prior to that, he spent several years at Target Media, as Group Trading Director, New Business Director, and Head of Radio.

    Adam also founded Pipersoft, a software company providing accounting and analysis applications to the marketing and advertising industries.

    He holds a BSc in Physiology and Pharma from the University of Southampton, and an IPA Excellence in Advertising Diploma. His sales team won Team of the Year Award at the 2013 and 2014 MCV Awards and MCV Media Team of the year in 2016.

  • foto
    Sigal Dori (Tepper) Head of HR

    Sigal Dori has served as HR Manager for AnyClip since November, 2014. In this role, she oversees the company’s global Human Resources and Recruitment experience, and the administration and operations of the company’s offices.

    Before joining AnyClip, Sigal served as VP HR for Essence, and Director of Global HR for FTS.

    Prior to that, she served as HR Manager at Veraz Networks, and spent 18 years growing the HR department at ECI Telecom’s DCME Division.
    Sigal has served as an independent consultant in various areas of Human Resources, guiding various organizations through the recruitment and head-hunting process, and coaching managers and employees.

    She holds a BA in Sociology from The Open University, an MCI Certificate from the Israel Coaching Association and a Certificate in HR Management from Bar Ilan Univesity.

  • foto
    Ari Applbaum Director of Marketing

    Ari has served as Director of Marketing since March, 2016. In this role, he is responsible for the company’s marketing and communications strategy and implementation across traditional and digital channels.

    Ari comes from the agency world, where he spent a decade helping dozens of startups build marketing plans and tell their story in global markets.

    Most recently he served as Vice President of The Cline Group and President of Venture1st, overseeing a team of digital and PR professionals in Philadelphia, New York and Tel Aviv.

    Prior to that, as Vice President at New York-based Finn Partners, Ari oversaw the agency’s Israel technology practice. Before that, Ari served as Director of Israel Operations, Spokesperson, and Marketing & Communications Manager for advocacy group The David Project. He began his career at Ruder Finn Israel, consulting various startups and working closely with a Motorola Business Unit.

    Ari holds an MA in Diplomacy and Security from Tel Aviv University and a BA in Communications and Journalism from The Hebrew University in Jerusalem.

Board

Our Directors are well-respected past and current senior executives at companies such as Sony, Cisco, HP, Intel, JVP, Millhouse Capital, and GTI Capital. Each brings unique capabilities, experiences and relationships to the Board table. Meet Our Board +
  • foto
    Gady Tirosh Board Chairman Managing Partner, JVP

    Gadi is a leading member of JVP’s team, as well as a Chairman of the Board of CyberArk Software (NASDAQ:CYBR) and Anyclip Media. He also serves on the board of directors of ThetaRay, HexaTier, ComQi, and Gamefly.

    Gadi’s experience gives him strong domain expertise in both the consumer infrastructure world and service provider needs. Before joining JVP, Gadi was Corporate VP of Product Marketing and a member of the executive committee for NDS (acquired by Cisco for $5bn), a leader in digital pay-TV systems, supporting some of the largest digital broadcast platforms such as DIRECTV, BSkyB, Canal Digital and more. At NDS, Gadi established the business of digital interactive TV in the late 90s, catering to the likes of Sky Sports, MTV, Discovery, QVC and other leading TV channels. Gadi led the NDS international marketing team responsible for defining the product scope and roadmap for NDS and established products such as conditional access for secure broadcast, middleware for digital settops and integrated PVR solutions.

    Prior to NDS, Gadi held a variety of positions in software and Internet-based R&D organizations, including Director of Product Marketing at ServiceSoft Corp. Gadi holds a BS in Computer Science and Mathematics as well as an

  • foto
    Rafi Kesten Board Member Managing Partner, JVP

    A seasoned veteran of the global business scene, Raffi brings to JVP over twenty years of experience in semiconductors and new materials, as well as a deep business and operational understanding of the media and security worlds. Having served as a Venture Partner at JVP over the past decade, in February 2015, Raffi joined JVP as Managing Partner, while continuing to serve as special advisor to Cisco Systems’ CEO Mr. John Chambers as well as to the video unit. Raffi serves on the board of JVP’s portfolio companies CyberArk Software (NASDAQ: CYBR), AnyClip Media, Leadspace and Earnix.

    Previously, Raffi was instrumental in leading the sale of JVP’s company EPOS to Qualcomm. Widely considered an expert in his field, Raffi was Vice President of Service Provider Video Security, Software & Solutions Group at Cisco Systems previously holding the position of General Manager of NDS Israel and as Senior Vice President of NDS World Wide prior to its acquisition in 2012 by Cisco.

    Ahead of joining NDS, Raffi was VP of Operations and Production of Imaging Products at printing innovator Indigo, subsequently sold to HP. Raffi also held several engineering and managerial positions at Intel. During this time, Raffi won numerous awards including the international achievement award for the development of an improved process that doubled the yield of the 80386 chip. Raffi served in an elite commando unit of the Israeli Defense Forces.

  • foto
    Michael P Schullhof Board Member CEO & General Partner, GTI

    Michael Schulhof is the CEO and General Partner of GTI, and the former President and CEO of Sony America.

    Mr. Schulhof joined Sony in 1968 and rose to senior management in 1979. In 1989, he was named to Sony’s Board of Directors, becoming the first American on the Board of a major Japanese corporation. He is credited with transforming Sony’s US operations into a global entertainment company. During his 25 years at Sony, Mr. Schulhof had responsibility for: (i) Sony Electronics; (ii) Sony Software Corporation including Columbia/Tristar Pictures, Inc., CBS Records, as well as the electronic publishing, and signatures divisions; and (iii) Sony Retail Entertainment including theaters and location-based entertainment centers across the United States.

    Mr. Schulhof serves on the boards of several companies and charitable organizations including ColdWatt, J2Com, the Brookings Institution, the Center on Addiction and Substance Abuse at Columbia Unversity, the American Hospital of Paris Foundation, and New York University Medical Center. He is also a member of the Council on Foreign Relations.

    A native of New York, Mr. Schulhof is a solid-state physicist with 27 published papers and one patent to his credit. He received a B.A. from Grinnell College, a M.A. from Cornell University, a Ph.D. from Brandeis University, and the Chevalier de la Legion D’Honneur by the French Republic.

  • foto
    Gil Becker Board Member CEO & President, AnyClip

    Gil Becker has served as Chief Executive Officer since October, 2015. He is an accomplished adtech executive with 17 years of experience in high-tech.

    Between 2012-2015, Gil served as COO at myThings, a global leader in customized programmatic ad solutions. While there, Gil positioned the company as the market and technological leader in the personalized retargeting adtech industry.

    Prior to myThings, Gil served as COO of Market.com, where he oversaw operations and product development, managed 120 employees in four countries, and made key contributions to sales, strategic planning, and business development.

    Prior to that, he served as COO at Safecharge and helped position the company for a successful IPO. He also held VP Product and Marketing roles at Metalink Broadband.

    Gil holds an MBA from the Technion – Israel Institute of Technology, and a B.Sc. in Communication Systems Engineering from Ben Gurion University.

Our Investors

These are some of our valued investor partners.

Working With

  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description
  • image description

Careers

We are looking to grow our team of entrepreneurs who are passionate about digital video, cutting edge technology, exceeding expectations, and working with great people. View All Opportunities +

FAQ

  • Do you have a sample site list?

    Our sample site list is continuously updated. Please request the most updated site list here and we'll send it right over!

  • What does your content library contain?

    Our content library contains a million 6-seconds to 2-minute long clips. We also have hundreds of full-length feature films. Our lifestyle, drama, action, sports, comedy, automobile and extreme sports content is provided by strong partnerships with content providers such as Universal, Chelsea F.C., Turner, Buzz60, Motorvision.TV and RTV.

  • How can I access your content library?

    We offer content syndication and playlists through our proprietary widget, which can be placed on a publisher's website and monetized through ads. While advertisers cannot access the content directly, they can gain harness its power to reach audiences through a WeaVo ad campaign.

  • Do you have a video player?

    Yes, AnyClip offers publishes an advanced, proprietary widget for video content and ads.

  • What Formats does AnyClip support?

    AnyClip support in-stream (pre-roll, mid-roll and post-roll), out-stream (such as in-read) and in-app formats.

  • Does AnyClip offer an ad blocking solution?

    By serving both content and ads, AnyClip effectively is able to circumvent ad blockers.

  • Where are you located?

    AnyClip is headquartered in Tel Aviv, Israel, with additional offices in New York and London.